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Local SEO is a great way to find users right near you that are looking for products and services, and it’s part of our overall SEO strategy at Mobile Marketing. Staying up to date on local SEO best practices will increase search engine visibility and organic search traffic, ensuring that your customers find you when they’re ready…

Search Engine Marketing (SEM) and Search Engine Optimization (SEO) are sometimes used interchangeably, but they aren’t the same thing at all. Both can be important for your overall digital marketing plan, so it’s worth it to understand the difference between the two terms and what they mean.   SEO: This refers to optimizing your site’s content…

Both retailers and brands need to stay in the know about Google’s upcoming algorithm changes, set to take effect in May. They announced this update last summer and defined it as the Page Experience. But what does that mean, and what updates are underway for next month? What is the Page Experience? A few key…

Is your retail or brand ready to go virtual? For both, hosting a virtual event is an easy way to generate brand awareness and engagement, reach new customers right from their homes, and promote online and in-store shopping. Virtual events for small retailers When you host a virtual event, it can be as simple as…

Paid Search Notice: Google Offering $340M in Google ad Credits On Friday March 27, Google announced that it is going to make available $340 million in Google Ads to Small and Midsize business with active accounts over the last year.  Credit notifications will appear in Google Ads accounts and can be used at any point until…

As part of our ongoing commitment to doing what is best for you, especially now, during the COVID-19 pandemic, we wanted to let you know that in the coming weeks, Facebook will be offering over $100,000,000 in cash grants and ad credits for up to 30,000 eligible small businesses. If you are a small business, we encourage you to apply…

While many of our clients have us manage their Google My Business listings, along with their ratings and reviews, others manage their own listings. If this describes you, here are some recent tips from Google on best practices when it comes to updating your store hours, business description, phone number, and more. With recent developments…

Over the past few weeks, we’ve seen a lot of digital change as businesses have had to adjust quickly to COVID-19 and its impact across the globe. Recently, both Yelp and Google announced that they made critical updates to their review and support policies. Below are the changes you’ll want to be aware of. Google…

In light of recent developments relating to COVID-19, we wanted to reach out and provide an update to answer some of the questions you might have. We know this is a challenging time for many and will require adjustment for all of us. First, we wanted to assure you that Mobile Marketing is remaining fully…